| |
| |
|
|
Real Estate |
|
Real Estate Investing: Sales and Negotiation Skills are Critical
Do you want to build wealth through real estate? You need expertise in two critical areas: specific investment strategies and sales and negotiation skills. But if knowing how to identify good deals is what's really important about investing in real estate, why do investors need to worry about their sales and negotiation skills? "Knowing how to identify good deals is certainly a critical part of real estate investing, but it's not the only part," says Russ Whitney, internationally recognized real estate expert and bestselling author of Millionaire Real Estate Mentor (Dearborn Trade Publishing). "Your investment may be an inanimate object, but in the process of making that investment, you have to deal with people. If you take a look at anyone who has made a lot of money-regardless of the circumstances or the vehicle they used-you'll find they have at least one trait in common: They have top-notch selling skills." Peter Conti and David Finkel agree. In their book, Making Big Money Investing in Real Estate, they say, "The single most important skill you have as an investor is your ability to connect emotionally with people." With an emotional connection, you can work through the mechanics of any deal. The first step in developing strong sales and negotiation skills is to get rid of any preconceived notions you may have about what being a salesperson is all about, says Russ Whitney. "It's not about making a slick, fast-talking presentation or tricking someone into buying something they don't want, won't use, and can't afford," he says. "Selling is about solving problems. It's about creating win-win situations. It's about honesty, integrity, knowledge, and building relationships that serve everyone." Second, Whitney says, understand that you can use sales skills in just about every aspect of your business and personal life. "Think about it: buying a house for no money down, getting a loan at a bank, convincing your spouse to support your dreams, even persuading your toddler to eat his vegetables--it's all selling," he says. "Once you realize this and work on developing your sales skills, you'll find it much easier to reach your financial goals--and in fact, you'll find just about everything in your life is easier." Third, commit yourself to win-win results. "Too many people think that in any negotiation, you must have a winner and a loser. That's just not true," says Whitney. "You want people to come away from a deal with you feeling good, and that's why you work on reaching a win-win resolution. Communicate clearly enough and consider all your options so you can come up with a plan that benefits everyone involved. That's successful selling." Fourth, learn the techniques. "The techniques of positive communications--which is what selling basically is--are techniques anyone can learn and develop," says Whitney. "There is no such thing as a 'born salesperson.' Learning the techniques may be easier for some than others, but everyone can learn them." Fifth, get rid of your self-imposed limits and believe you can negotiate profitable deals. In his book Secrets of the Millionaire Mind, T. Harv Eker writes, "One of the principles we teach in our programs is 'If you shoot for the stars, you'll at least hit the moon.' Poor people don't even shoot for the ceiling in their house, and then they wonder why they're not successful. Well, they just found out. You get what you truly intend to get." Whitney suggests taking courses, reading books, and studying successful people to learn effective sales and negotiation techniques. But, he says, the most important thing for someone to know about developing selling skills is this: "Always operate with truth, honesty, and integrity. Your reputation is the most valuable asset you'll ever have; guard it well." Jordan Taylor is the editor of Millionaire Mentor? Newsletter, which is published by Whitney Education Group, Inc.? To sign up for a free subscription, visit http://russwhitney.com
MORE RESOURCES:
Real-Estate - Google News |
|
|
|
RELATED ARTICLES
Buying Property in Spain You have made the decision to move to Spain and are now looking for a property to buy? Where do you start? Firstly, I would suggest you go on to the internet and look at the various agents that are offering properties for sale in Spain. Many of these companies are run by people who have already emigrated to Spain and will know the many problems and pitfalls that arise when buying a property in Spain. Burn, Baby, Burn! Luxury homes are lots of fun to inspect. Sure, the pay is better too, but mostly it's just fun to see how the other half lives! I also get to meet those people who have reached such a level of financial success that they are buying a home that seems like it could have been a boarding school!One of the fun aspects of inspecting large and expensive homes is seeing furnishing and interior design work at the highest level. Finding, Fixing, Financing, and Flipping - The Short Course Most people get involved in Real Estate investing to make money.Pretty self-evident - or, is it?What would you say if I told you that everything you have been taught about Real Estate investing and making money "rehabbing" your real estate investments is wrong?Well, at least, much of it!Let's take a look at something that all too many people don't think about in their real estate investing - something that seems to be a secret formula to bringing in the most cash from your real estate investments. Real Estate Investing - Basis Explained Our complex IRS code requires that your, as a real estate investor, accurately calculate your "basis" in investment property when reporting a gain or loss on a tax return.Your monetary gain or loss when you sell investment property is determined by comparing the sale price to the adjusted basis in the property. Encouraging Debt Most of us don't talk about money, finances, credit, debt.. Real Estate Lease Option Danger Why are real estate investors having so much success offering "rent to own" homes?Lease-options offer home ownership opportunities to folks with little cash and not so hot credit.Oh boy, there are plenty of those around. Legal Information About the Real Estate Contract The conclusion of final agreement between a seller and a buyer is the Agreement of Purchase and Sale. We know it as the real estate contract. Buying Property in Portugal Portugal has long been a popular choice for people, particularly from the colder climates of Northern Europe, looking to purchase a holiday home or a retirement home. Traditionally they have done so using offshore companies, mainly to avoid estate taxes. Buyers Closing Cost Buyers, borrower, closing costs can be divided into two categories. Nonrecurring closing cost and recurring closing cost. Using Color Psychology to Sell Your Home When painting your home for resale, choosing the right colors can make a huge difference in your paycheck at closing. For instance, did you know that the exterior color of houses selling most quickly is a certain shade of yellow, but that choosing the wrong shade of yellow can kill a sale?You'll find many brochures in paint stores, showing various combinations of exterior paint colors. Stopping Home Foreclosure with Bankruptcy Bankruptcy Will Stop Your Sale - At Least For Now For $395, you can stop your sale- at least that is what the ads say. You are about to find out how bankruptcy can be good or very damaging. Are You Tired of Tenants, Toilets, and Trash? Wouldn't you rather go to Tahiti? Are you a landlord with rental property whose value has significantly appreciated? Are you ready to cash in those profits and take that trip to Tahiti?Before selling your property, check with your accountant who will tell you that you will be paying $60,000 in Capital Gains Tax to Uncle Sam. Your accountant will also tell you that adding another $20,000 to your income by that sale is called recaptured depreciation. Real Estate Problem Solver IntroductionThere are many areas one can invest in. Since I was 15 years old I have looked for the fastest, most effective way to accumulate a lot of wealth, with the least amount of risk. Purchasing Property With No Money Down: My Personal Experience Have you ever seen those infomercials about buying houses with "No Money Down?" They are really well done. They have all kinds of people offering great testimonials about how they have gotten rich, buying rental properties, with absolutely no money out of their pocket. High Profit Real Estate Investing--Make a Good Deal Every Time! Knowing what a Good Deal is - Is the Key to Success in Real Estate.Dear Investor,Take this little survey: The most important key to Real Estate Success is:1. The Costs of Transforming Your Home into a Buyers Dream House Turning your house into the home of a buyer's dreams doesn't have to cost a great deal of money. In fact, armed with some paint and the determination to work hard, most home sellers usually need to invest only about $500 to spruce up their homes for a quick sale. Is Housing and Real Estate Bubble Hype Irrational Exuberance? Not so, says the author of this article and four real estate books including the recent "1001 Tips for Buying and Selling a Home". The upside of the hype is for real estate consumers and investors. What is a Foreclosure? A foreclosure is an action taken against a property owner by seizure of his/her real property. It can be for many reasons. Questions You Always Wanted To Ask A Master Builder But Never Had The Chance Building a house (or lots of them) seems to be an area of knowledge that is kept secret (insiders only), with clients kept in the dark and fed on expensive "cow dung."A while ago I asked my US readers of my e-book, "Residential Development Made Easy" for questions they would like to ask a Master Builder. San Antonio Texas Real Estate The San Antonio, Texas real estate market is still going strong even after several years of growth.San Antonio ranks as one of the most affordable cities in the nation to purchase a new home.
|
||||||||||||||||
