Selling Your Home Yourself - Pricing It Appropriately


When you're selling your own property, whether it's a house, townhouse, condo, apartment, a finished lot, raw land, a farm, a ranch, or whatever, the first thing to get right is the price you ask for it. If you work with a broker, the legwork is done for you. When you work as a FSBO (for sale by owner), you need to figure it out yourself. Let's look at how to do just that.

Setting a Price

First, don't make the mistake of looking only at what you need to get out of it. It's important to know that, of course, but that number may, or may not, have any relationship whatsoever to market price. It may be lower or higher than market price. The first is situation is great. The latter may require you to rethink whether you want to sell your property at this time.

If you price your property below market price, it'll be snapped up quickly. The problem, of course, is you'll leave a lot of money on the table. This will lead to a lot of seller's remorse.

If you price your property above market price, it may sit there unsold until the cows come home. If it's priced very much above market price, people won't even come and look at it. The market place talks and it talks loudly.

So What's Your Goal?

Market price is nearly always a range of prices -- high, medium, and low -- not an exact price. You want to price yourself near the top of the market price range for your property. That way, you'll have flexibility to negotiate price if need be.

The only exception to the above scenario is if you're in a hurry to sell your property. In that situation, you should price yourself near the lower end of the market price range. Even if forced to do this, make sure you leave some wiggle room to negotiate with a buyer. Buyers will always assume the listed price is negotiable.

How Do You Determine Market Price as a FSBO?

The first way is the simplest and most expensive. Have it appraised by an appraiser who works with one or more mortgage lenders. Call the firm who initially issued your mortgage loan and ask who they use in your area. Be sure the appraiser knows your purpose is to establish the asking price for a sale.

Using an appraiser can cost a few hundred dollars, but it can be money well spent. In addition to helping you price your property, it can also be helpful to show a buyer with whom you're negotiating that an appraisal supports the asking price.

If you live in an area with a tight pattern of sales prices, you can check the price of sales in your neighborhood over the last three to six months. This is particularly true if you live in a subdivision with houses in a narrow range of sizes and styles. Many jurisdictions have this information online. If not, it is a matter of public record and should be available at the courthouse. The more individualized and unique your property, the more difficult this approach. With a little work, however, you can learn a lot.

Another method for establishing a price is an online search. If you search for "pricing + house + your state," for example, you should find sites that will help you price your property. Some of these use real estate agents and brokers as resources, and that leads us to another option.

It's really unfair if you don't intend to use a broker to help you sell your property, but if that's your fall back position (if selling on your own doesn't work out), you might invite a broker to do a market analysis of your property for you. Be up front. Explain that you're going to try it on your own first.

Even under those circumstances, many brokers are willing to help you evaluate the market price of your property without any charge to you. They also usually give you a presentation of how they'd go about marketing your property should you decide to use them. Listen to that carefully, too.

You can start evaluating whether you want to work with this person if you're not satisfied with your FSBO efforts. You also may very well pick up marketing ideas you can implement yourself.

A Note of Caution

Don't rely too heavily on what neighbors tell you in social situations about the sale of their own and/or other properties in your neighborhood. Listen, of course, but be aware that they often just know the original asking price and the fact that there's a buyer in the picture. They don't know that the asking price was lowered because of the condition of the house, a redecorating allowance was given, etc.

Don't talk to a neighbor and then think, "Well, that house sold for $X, my house is in much better condition; therefore, I should be able to get $X + $Y." Maybe so. Maybe not. Base your pricing decisions on the most solid information available to you, not neighborhood gossip.

If you base your pricing decisions on solid information and use good common sense, you should get a good result. In this case, a good result means a quick sale!

Raynor James is with http://www.fsboamerica.org - providing homes for sale by owner, "FSBO", properties. Are you thinking, "Should I sell my home?" Visit http://www.fsboamerica.org/seller.cfm to sell your home sale for free for one month.



RELATED LINKS

Accept Credit Card Payment Online

Accept credit card payment online and increase sales by 400% or more.... Find out how ...

 

Advanta Credit Cards

Apply for an Advanta credit card with 0% APR, rewards and cash back.

 

American Express Credit Card Application

Apply online for a new AMEX rewards credit card. See special offers.

 

Best Airline Miles Credit Card

Earn Frequent Airline Miles for Every Dollar Spent with No Annual Fee.

 

Best Cash Back Credit Card

Earn Up to 5% Cash Back on Every Day Purchases. Apply for Yours Today.

 

Best Reward Credit Card

Compare & Apply for the Best Reward Credit Cards with Up to 5% Cash Back Rewards and more.

 

Business Credit Card Online Application

Compare Business Credit Cards from All Major Banks. Apply Online Now

 

Chase Credit Card Application

Find Credit Card Applications from Chase & Apply Online in Seconds.

 

Citi Credit Card Application

Citibank offers credit cards that have 0% APR balance transfer options, Rewards, Cash Back, and much more

 

Credit Card Application For Bad Credit

Great card for bad credit just got better. 8.9% APR, instant decision.

 

Credit Card Balance Transfer Deal

Great Rates: Balance Transfers and Purchases. Capital One Credit Card

 

Debit Cards

Control Your Spending with a debit card. Guaranteed Approval.

 

Discover Credit Card Offer

Discover Credit Card Offers with 0% for 12 months, no fees & cash back.

 

Gas Credit Card Application

Save money at the gas pump with a new gas credit card. Apply now.

Fast Easy Payday Loan

Get the fast cash you need with an easy payday loan. Compare and apply

 

Hotel Rewards Credit Card

Earn Free Stays with a Hotel Rewards Credit Card. Apply Online Now.

 

HSBC Credit Card Application

Get 0% Intro APR, No Annual Fee, Great Service, Benefits. Apply Now.

 

Low Interest Credit Card List

Compare & Apply for Credit Cards w/ 0% Intro APR for Up to 15 Months

 

Master Card Application

Apply for MasterCard Credit Cards with 0% APR, Cash Back & No Fees.

 

No Annual Fee Credit Card

0% APR with No Annual Fee. Compare No Fee Credit Cards & Apply Online.

 

Online Car Loan Application

Loans and Refinancing for New and Used Cars. Online Approval.

 

Online Debt Consolidation Services

Consolidate your debts today - ease the strain of monthly bills.

 

Online Foreign Currency Trading

FOREX is a serious game. Play it with the pros. Start with just $50. The best trading platform available today. Start Trading and see why.

 

Online Mortgage Application

Apply online for a mortgage for your home. It's fast and easy. Great Rates!

 

Online Visa Credit Card Application

Compare & Apply for Visa Credit Cards with 0% APR and No Annual Fee.

 

Prepaid Credit Card

Get a Prepaid Credit Card with Free Direct Deposit. No Credit Check.

 

Shopping Reward Credit Card

Shopping Reward Credit Card. Fast Online Credit Card Application ... You have found the best shopping reward credit card site on the Internet!

 

Student Credit Card Application

Pay 0 Interest for 6 Months & Earn Rewards with a Student Credit Card.

 

Travel Rewards Credit Card

Compare Frequent Flyer Credit Cards Apply Now and Start Earning Miles.


MORE RESOURCES:

Real estate firm gets into gas biz
Bizjournals.com, NC - 20 hours ago
Bunnell Hill Development, part of Lebanon-based real estate company Henkle Schueler and Associates Inc., has opened two Big Mike's Gas N' Go locations, ...
Radio roots run deep: Palec mixes music with real estate Bizjournals.com
Multifamily property sales break dry spell Bizjournals.com
all 444 news articles


New York Times

Lax Real Estate Decisions Hurt Starbucks
New York Times, United States - Jul 4, 2008
The company has long been known in the world of commercial real estate for its expertise at selecting prime locations and its fearlessness in establishing ...
Another major flaw in Starbucks (SBUX) management BloggingStocks
600 Starbucks to Close, Hope Anew for Fair Trade? Bay Area Indymedia
all 13 news articles


Pinellas failed to learn real estate lessons of 1920s
Tampabay.com, FL - 15 hours ago
It's an outline of the 1920s Florida real estate boom and bust. But historical amnesiacs can be mistaken for assuming it describes the real estate roller ...


Real Estate Investors & Small Business Owners will get their ...
Emailwire - 17 hours ago
COM, July 05, 2008 ) Romulus, MI--Richard White, real estate, attorney, and noted author will be one of the members of the panel. Markwei Boye, accountant ...
Mark Maupin Announces New Location for National Real Estate ... Emailwire
all 3 news articles


Johnson has magic touch for real estate
Chicago Tribune, United States - 17 hours ago
Canyon-Johnson, formed in 1998, has financed 31 real estate developments in 13 states, including Illinois, and Washington. It launched its third and biggest ...


World's most expensive luxury real estate markets
Times of India, India - 14 hours ago
The housing boom, which spread across many of the world's finest luxury destinations, is finally tailing off. Still, prices in London, Monaco, Manhattan, ...


Ri8ng on real estate
National Post, Canada - 17 hours ago
With a CD due this fall, and a full-time job designing luxury homes, Sergio Galli, guitarist for the '80s rock band Platinum Blonde, is a hard guy to pin ...


Radio roots run deep: Palec mixes music with real estate
Bizjournals.com, NC - Jul 4, 2008
He's been one of metropolitan Milwaukee's most prominent commercial real estate brokers in recent years, handling some of the area's biggest deals including ...


Real Estate Transfers
Rocktown Weekly, VA - 19 hours ago
Brian H. and Kristin V. Augustine to Matthew L. Csady and Melanie K. Laliker, 201 E. Bank St., Bridgewater, Ashby District, $247450. ...


Gazprom's real estate subsidiary to invest one bln euros in Morocco
Forbes, NY - Jul 4, 2008
TANGIER (Thomson Financial) - The real estate subsidiary of Russian gas giant Gazprom is to invest nearly one billion euros in northern Morocco, ...

Real-Estate - Google News

home page | article index | site map
Credit  |  Currency Trading  |  Debt Consolidation  |  Debt Relief  |  Insurance  |  Investment  |  Leasing  |  Loans  |  Mortgage and Refinance  |  Personal Finance  |  Real Estate  |  Stocks and Mutual Funds  |  Taxes

 

© Copyright 2006 - SmarteCredit.Com. All rights reserved